Favorite project
Ferries of the Tagus
A full identity for a ferry line: tickets, uniforms, a whale on every hull.
Hej · Olá · Hi
I draw brands that people want to put stickers of on their laptops. Swedish by birth, Lisbon by choice, ferry nerd by accident.
Fresh off the press
I work in a small studio or team.
Favorite project
A full identity for a ferry line: tickets, uniforms, a whale on every hull.
Side project
An illustrated typeface drawn from Lisbon tram signs, now sold in 40 shops.
Off the clock
I sketch every ferry I ride. There are 212 so far.
My first logo was for my grandmother’s bakery, in crayon.
I can name any typeface from one letter. Mostly.
Ports of call
The voyage
From junior designer to running my own small studio.
Today
Field Day Studio · Lisbon
I run a five-person studio making identities for cafés, ferries and the odd football club.
Before that
Led brand work for 30 consumer launches and hired the illustration team.
Learned grids, deadlines and how to present to a room of skeptics.
Impact
brand identities shipped
design awards
children's books illustrated
Family
Inês picks the restaurants. I pick the ferries.